Tuesday, June 23, 2015

"Dine-In" Theater planned for Snellville Exchange

 "Dine-In" Theater planned for Snellville

Columbus, Georgia-based Carmike Cinemas is (again) planning a new movie theater in Snellville. Originally announced in March 2013 as a thirteen screen movie theater, the project was "nixed" by November of the same year.

Now, documents obtained by ToNeTo Atlanta reveal plans are again underway to bring a new theater to the area. The new eleven screen "Ovation" cinema will offer a "Dine-In" experience.  The new theater with have wait staff and feature luxury seating that will allow patrons to order from touch screen menus before or during the movie. The roughly 54,000 square foot theater will be built to the left of Hobby Lobby in the 1200 block of Scenic Highway at Snellville Exchange.

Carmike has been enhancing existing theaters and opening new ones that offer more food and beverage options in an effort to attract more moviegoers.  Birmingham, Alabama-based Cobb Theatres and their CineBistro concept are seen by many in the industry as the benchmark operation in the "Dine-In" segment.  CineBistro has seven locations including one in Atlanta at TOWN Brookhaven, and an eighth slated to open this summer in Cary, North Carolina.

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